Own and refine the product backlog, translate complex business problems into clear user stories, guide engineering with technical requirements and oversight, participate in Agile ceremonies, triage issues, analyze metrics to inform decisions, mitigate risks, and collaborate with stakeholders to deliver scalable, high-quality products aligned to strategic roadmaps.

Lead global account-based marketing using Demandbase; plan target accounts, design multi-channel ABM campaigns, run programmatic/display advertising, support Salesforce Marketing Cloud automation and nurture workflows, and deliver reporting on ABM engagement and campaign performance.