Lead end-to-end recruitment marketing campaigns: plan and execute paid and organic content, manage content pipelines and calendars, measure campaign performance across channels, generate optimization insights, and coordinate with recruiters and stakeholders to improve candidate attraction and conversion.
This role is for one of our clients
$20 - $40/hourpay
Role Title: Recruitment Marketing Specialist
Role Type: Contractor
Location: Remote
We are seeking a proactive and results-driven Recruitment Marketing Specialist to lead talent attraction initiatives through strategic recruitment marketing campaigns. In this role, you will manage end-to-end campaign execution, coordinate cross-functional projects, and optimize marketing efforts to attract high-quality candidates. This is an excellent opportunity for a marketing professional who thrives in a fast-paced, remote environment and enjoys combining creativity with data-driven decision-making to improve hiring outcomes.
RequirementsKey Responsibilities
- Own and manage recruitment marketing projects, ensuring initiatives are organized, prioritized, and delivered on schedule.
- Coordinate marketing campaigns from planning through execution, aligning stakeholders on objectives, deliverables, and timelines.
- Oversee the creation, production, and distribution of organic and paid content across multiple talent acquisition channels.
- Manage the recruitment marketing content pipeline and collaborate with content creators to ensure high-quality, timely deliverables.
- Monitor and analyze campaign performance across job boards, paid advertising, social media, email marketing, and other sourcing channels.
- Generate actionable insights from campaign data and recommend optimization strategies to improve candidate attraction and conversion.
- Partner closely with recruiters, marketing teams, and other stakeholders to ensure consistent communication and successful project execution.
- Maintain campaign documentation, performance reports, and project updates to support continuous improvement.
- Proven experience in recruitment marketing, employer branding, talent acquisition marketing, or a related field.
- Strong project management skills with the ability to manage multiple initiatives simultaneously.
- Experience tracking and optimizing marketing campaigns using performance metrics and analytics.
- Excellent written and verbal communication skills with strong stakeholder management abilities.
- Experience managing content calendars and collaborating with cross-functional teams.
- Proficiency with marketing analytics platforms, applicant tracking systems (ATS), Google Analytics, and reporting dashboards.
- Highly organized, detail-oriented, and comfortable working in a fully remote, fast-paced environment.
- Experience in B2B, SaaS, or high-growth technology organizations.
- Familiarity with paid recruitment advertising, job board marketing, and programmatic recruitment campaigns.
- Experience developing employer branding initiatives and executing creative talent attraction campaigns.
- Recruitment Marketing
- Project Management
- Campaign Performance Analysis
- Employer Branding
- Content Marketing
- Google Analytics
- Paid Recruitment Advertising
- Marketing Analytics
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