Leads end-to-end fundraising and community engagement events, including planning, budgeting, logistics, participant engagement, sponsorships, vendor coordination, communications collaboration, and post-event reporting. Manages stakeholders, fundraising targets, partnerships, risks, databases, and event performance analysis across major sporting events. Extensive travel and flexible hours during event periods are required.
Manager – Events
Summary
We are seeking a proactive and highly organized Manager – Events to spearhead the planning, execution, and strategic expansion of CanKids' fundraising and community engagement initiatives. This pivotal role encompasses the full lifecycle of major sporting events, including the Tata Mumbai Marathon, Vedanta Delhi Half Marathon, and Cycle for Gold, as well as other strategic campaigns. The successful candidate will oversee end-to-end event management, from initial concept and budgeting to participant engagement, partnership development, logistical coordination, and post-event analysis. The ideal professional will excel in managing diverse stakeholders, navigating tight deadlines, and traveling to various locations to ensure seamless on-ground operations.
Responsibilities
- Event Planning and Execution: Lead the conceptualization and delivery of fundraising events, creating comprehensive plans, timelines, budgets, and task trackers. Manage all pre-event, during-event, and post-event activities to ensure a smooth participant experience, effective branding, and efficient logistics. Proactively identify risks and establish contingency protocols.
- Fundraising and Revenue Strategy: Design and implement fundraising strategies tied to specific events, setting and monitoring targets to drive participant fundraising and donor engagement. Identify and secure sponsorship opportunities, corporate partnerships, and in-kind support while preparing compelling proposals and maintaining performance tracking.
- Community and Participant Engagement: Cultivate and maintain strong relationships with runners, cyclists, clubs, and corporate partners. Develop targeted initiatives to boost participation and foster long-term ambassadorship among supporters, ensuring they remain engaged before, during, and after events.
- Stakeholder and Vendor Coordination: Serve as the primary liaison between event organizers, sponsors, vendors, volunteers, and internal departments such as Communications, Finance, and Programs. Negotiate vendor contracts to ensure timely delivery of services and high-quality outcomes.
- Campaign and Communications Collaboration: Partner closely with the marketing and communications teams to align event campaigns with the organization's brand and mission. Assist in developing communication calendars, digital content, social media strategies, and fundraising toolkits.
- Monitoring, Reporting, and Analysis: Track key performance indicators including registrations, fundraising totals, sponsorship revenue, and expenditures. Maintain accurate databases and documentation, producing detailed post-event reports and impact presentations that capture learnings and drive continuous improvement.
Requirements
Requirements:
- Proven expertise in event planning, project management, and the execution of large-scale campaigns or fundraising initiatives.
- Demonstrated ability to manage complex stakeholder relationships and negotiate effectively with vendors and partners.
- Exceptional communication, presentation, and interpersonal skills.
- Proficiency in fundraising principles, donor engagement strategies, and sponsorship acquisition.
- Strong technical skills in MS Excel, Google Sheets, and PowerPoint for data analysis and reporting.
- Capacity to multitask, manage multiple projects simultaneously, and adhere to strict deadlines.
- Highly organized, solution-oriented, and capable of working flexible hours during major event periods.
- Willingness to travel extensively for event support across different locations.
- A genuine passion for social impact and alignment with CanKids' mission.
- Experience in NGO fundraising, sports events (marathons, cycling), experiential marketing, or CSR initiatives is highly advantageous.
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