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Looking for Social Media Manager for books Publishing company - ( Job ID - 23461)
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Manage and grow the publisher's social presence across major platforms. Develop content strategies, create platform-specific assets, run and optimize paid social campaigns, monitor analytics, and support book launches and author promotions to drive engagement and sales.
Posting Title: Looking for Social Media Manager for books Publishing company
Industry: Printing/Packaging/Publishing
Salary: 30K -40K PM
Work Experience: 2-5 years
Location : Daryaganj, New Delhi
Location : Daryaganj, New Delhi
Required Skills: Social media strategy and content planning, Social media advertising (Meta Ads, LinkedIn Ads, Google Ads)
Summary:
We are seeking a dynamic and creative Social Media Manager to join our growing team at a leading book publishing company. This role is central to shaping the brand’s digital presence, driving engagement, and expanding our audience across key social platforms.
Responsibilities:
- Develop and implement comprehensive social media strategies tailored to the publishing industry, focusing on book launches, author promotions, and reader engagement.
- Plan, create, and schedule high-quality, platform-specific content (posts, stories, reels, carousels, videos) that reflect the tone and branding of our publications.
- Manage and grow our social media presence across Instagram, Facebook, LinkedIn, Twitter/X, and TikTok, ensuring consistent brand voice and visual identity.
- Execute and optimize paid social media advertising campaigns using Meta Ads, LinkedIn Ads, and Google Ads to drive traffic, increase book pre-orders, and expand audience reach.
- Monitor, analyze, and report on key performance metrics (engagement rates, click-through rates, conversion rates, ROI) using analytics tools (e.g., Meta Business Suite, Google Analytics, Sprout Social).
Requirements
Requirements:
- 3–5 years of proven experience in social media management, preferably within publishing, media, or content-driven industries.
- Hands-on experience managing paid advertising campaigns on Meta Ads, LinkedIn Ads, and Google Ads, including audience targeting, A/B testing, and performance optimization.
- Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut, etc.) and social media management platforms (Hootsuite, Buffer, Sprout Social).
- Familiarity with book publishing cycles, literary trends, and the digital reading ecosystem is highly advantageous.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Ability to work independently, manage multiple projects, and thrive in a fast-paced, creative environment.
Send your updated resume to [email protected]
Benefits
Salary : 30K-40K PM
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