Lead Business Analyst

Job Description:

The Business Systems Analyst (BSA) is the key member of the data management team responsible for the functional integrity of the solutions that dentsu implements for enterprise data management.   BSA is a liaison between the data team and stakeholders from global, regional, and enterprise technology stakeholders. BSA works closely with dentsu’s business and technology stakeholders to elicit solution requirements in support of dentsu’s business goals and the associated enterprise data capabilities.  BSA drives requirements feasibility analysis based on business priorities and data availability.  BSA provides guidance to the technology implementation team on behalf of the dentsu’s business operations team and ensures solution business relevance and functional accuracy.

Responsibilities

• Lead discovery sessions with data stakeholders and subject matter experts as a means to elicit solution change requirements, both business and functional.
• Perform analysis of new data for inclusion into a data product/enterprise data platform, and ad-hoc analysis of data to support the requirements process.
• Take primary ownership for accurate requirements specifications and acceptance criteria for Solution changes, updates, and maintenance.
• Take direction from project management regarding schedule, scope, and cost tradeoffs.
• Assist with solution testing utilizing business validation techniques.
• Lead solution user acceptance testing.
• Update and maintain solution documentation including Requirements, data flows, business glossary, data catalog, data lineage, data models, etc.
• Serve as the Functional point of contact for the solution, working through data and design questions/issues as they arise
• Maintain the solution in production, working with end users, and facilitating change requests with the broader team using a defined change management process.
• Work remotely with globally distributed colleagues and clients with the associated schedule flexibility required due to multiple time zones.
• Contribute to the development of dentsu’s reusable assets, frameworks and best practices.
• Mentor team members

Qualifications

• Bachelor’s Degree or equivalent experience is required.
• 10+ years of technology implementation experience in the field of master data management and enterprise data management including data mastering, data integration, data transformation, system integration, and data analytics.
• 10+ years’ experience documenting requirements for the purposes of scope management, design, development and testing enablement through traceability
• 10+ years’ experience working with various methodologies including Agile
• Knowledge of master data management and enterprise data management concepts
• Hands on experience with relational design concepts [e.g., table design, table relationships, primary and foreign key designations].
• Experience with user acceptance testing
• SQL skills
• Strong customer service orientation; consistently meet internal and external client commitments; demonstrated desire to exceed expectations
• Strong client management skills; manage through challenging situations resulting in positive outcomes for Clients and Merkle
• Effective communication skills: ability to simplify and structure complex concepts to streamline interactions and highlight key points
• Effective presentation skills
• Demonstrated critical thinking, problem solving, planning and organizational skills
• Ability to adapt to various conditions and situations; ability to tolerate stressful situations and remain focused under pressure
• Ability to thrive in a complex environment consisting of geographically dispersed and highly matrixed teams
• Ability to interact with senior level resources effectively and confidently, both internally and with the stakeholders to ensure desired outcomes.
• Qualified individuals possess the desired attributes such as smart, curious, committed to vision, passionate, fun and pleasant, an achiever and having a sense of urgency.
• Willingness to travel when necessary - up to 25%

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