Digital CRM Architect

The architect will work across product, engineering, security, data, infrastructure, vendor and Salesforce teams. The role combines platform architecture with hands-on technical leadership across Sales Cloud, Service Cloud, Salesforce mobile experiences, Outlook and calendar integration, data models, enterprise integrations, automation, DevSecOps and production readiness. Major Duties and Responsibilities Own end-to-end Salesforce solution architecture, from discovery and option analysis through detailed design, delivery, release and production stabilization. Translate business processes into Salesforce capabilities, defining what should be configured, customized, integrated, embedded or kept outside the platform. Design scalable data models across standard and custom objects, including account, contact, lead, opportunity, campaign, campaign member, case, task, event and activity-related capabilities. Lead integration architecture for Microsoft 365 and Outlook, enterprise data sources, identity platforms, marketing platforms, analytics tools and third-party products using secure APIs, events and supported Salesforce integration patterns. Guide Salesforce mobile and Lightning experience architecture, balancing standard capabilities, Lightning Web Components, Salesforce Design System patterns, usability, performance and reuse. Evaluate solution options and third-party products through fit-gap analysis covering functional fit, architecture, security, data residency, extensibility, operating model, licensing and implementation risk. Create architecture artifacts including context diagrams, data flows, integration designs, decision records, data models, sequence flows, non-functional requirements, deployment runbooks and production-readiness criteria. Present designs in architecture and governance forums, incorporate review feedback and ensure alignment with enterprise standards and reusable Salesforce patterns.