Own day-to-day operations and go-to-market for Binance Chat: manage feature rollouts, content governance, metrics, user feedback, and cross-functional coordination to improve growth, engagement, and product health.
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About Binance Square
Binance Square aims to be the one-stop social platform for the latest trends in Web3 and crypto. With a vast selection of content from renowned crypto experts, avid enthusiasts, and trusted media sources, the platform serves as a bridge between content creators and their followers, customizing users’ feeds based on their respective engagement history. Join us to be part of a team that is shaping the future of social interaction in the crypto space.
About the Role
We're looking for a self-driven, results-oriented Senior Product Operations Manager for Binance Chat. You'll own the operational and go-to-market strategy, working across product, marketing, and business teams to drive measurable impact — ensuring the Chat product runs smoothly, grows healthily, and continuously improves based on data and user feedback.
Binance Square aims to be the one-stop social platform for the latest trends in Web3 and crypto. With a vast selection of content from renowned crypto experts, avid enthusiasts, and trusted media sources, the platform serves as a bridge between content creators and their followers, customizing users’ feeds based on their respective engagement history. Join us to be part of a team that is shaping the future of social interaction in the crypto space.
About the Role
We're looking for a self-driven, results-oriented Senior Product Operations Manager for Binance Chat. You'll own the operational and go-to-market strategy, working across product, marketing, and business teams to drive measurable impact — ensuring the Chat product runs smoothly, grows healthily, and continuously improves based on data and user feedback.
Key Responsibilities:
- Own the day-to-day operations of the Binance Chat product, including feature rollouts, content governance, and user experience monitoring.
- Collaborate closely with Product Managers to translate product strategies into operational processes and execution plans
- Define, track, and analyze core product metrics and surface actionable insights to improve performance.
- Identify product issues and user pain points through data analysis, user feedback, and community signals; drive improvements with relevant teams.
- Design and execute growth and engagement initiatives (e.g., new feature GTM, user incentive programs).
- Develop and maintain operational documentation, including SOPs, playbooks, and policies for the Chat product.
- Work cross-functionally with Risk, Compliance, Customer Support, and Marketing to ensure product health and regulatory alignment.
- Support new feature launches end-to-end: coordinate testing, user communication, and post-launch monitoring.
- Represent the voice of the user internally by gathering qualitative and quantitative feedback through surveys, user interviews, and community engagement.
Requirements:
- 3–5 years of experience in product operations, growth operations, or a related role in a tech or internet company.
- Strong data-driven mindset with hands-on experience using analytics tools (e.g., Tableau, SQL is a plus).
- Excellent cross-functional collaboration skills; able to work effectively with product, engineering, and business teams in a fast-paced environment.
- Strong understanding of social or messaging products; experience with chat, community, or content platforms is a strong plus.
- Proven ability to manage multiple projects simultaneously with strong attention to detail.
- Excellent written and verbal communication skills in English; Mandarin proficiency is a plus to communicate with internal & external stakeholders.
- Crypto/Web3 industry knowledge or enthusiasm is a plus.
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
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