Audience Development Specialist I

Essential Duties & Responsibilities:

• Provide administrative support to global audience development and media relations teams, ensuring efficient day-to-day operations.
• Coordinate and manage administrative workflows, tracking assignments, deadlines, requests, and deliverables to support global team operations.
• Prepare, organize, and maintain records, reports, presentations, contact lists, and other departmental documentation.
• Assist with the scheduling, tracking, and administration of projects, campaigns, and team activities to support timely completion of deliverables.
• Monitor shared inboxes, coordinate correspondence, and route inquiries to appropriate team members.
• Maintain accurate data, databases, media lists, and tracking systems, ensuring information is current and readily accessible.
• Compile routine reports, metrics, and status updates to support team planning and operational needs.
• Ensure compliance with organizational policies, procedures, record-keeping standards, and data management requirements.
• Collaborate with colleagues across regions and functions to facilitate effective communication, information sharing, and workflow coordination.
• Perform other administrative and operational support duties as assigned.

Job Level Competencies

• Thorough knowledge of principles, theories and concepts in area of discipline. Competent in all job functions and has a general understanding of the industry’s practices, techniques and standards.
• Develops solutions for a variety of situations and works on projects requiring evaluation and analysis. May refer to policies, practices and precedents for guidance; determines best course of action to achieve results.
• Work is performed independently and requires the exercise of judgment and discretion. May receive some limited guidance for new assignments. Work may be reviewed for overall adequacy.
• Collaborates with management and team members within the department/function and other areas of the organization. May represent department internally or externally.
• Actions may impact on the success of the overall department and/or the organization. Failure to accomplish work or erroneous decisions may result in delays to projects, loss of revenue or allocation of additional resources to remedy.

Qualifications:

• Typical experience: 3+ years in related role or experience.
• Actual experience may vary depending on role complexity, geography, and internal development opportunities or a comparable mix of training, education, and experience.
• Ability to analyze audience, engagement, or performance data and translate findings into actionable insights.
• Working knowledge of digital audience development concepts, including distribution, engagement, and optimization strategies.
• Strong problem-solving skills with the ability to apply judgment within defined guidelines and processes.
• Effective written and verbal communication skills suitable for cross-functional collaboration.
• Strong organizational skills with the ability to manage multiple initiatives and deadlines in a structured environment.
• Proficiency with common digital platforms, analytics tools, and reporting methods used to track audience performance.

Preferred Qualifications

• Education: University degree preferred.
• Experience supporting audience growth, content distribution, or lifecycle engagement initiatives.
• Familiarity with analytics, marketing automation, or audience measurement platforms.
• Knowledge of audience segmentation, lifecycle management, or personalization strategies.
• Exposure to testing, experimentation, or optimization methodologies for digital channels.
• Experience contributing to global or multi-market audience programs.
• Relevant professional certification in analytics, marketing, or digital strategy.