Area Sales Manager - UP/UK

We are passionate about food. But we're even more passionate about our People!
Primary Purpose of Role
Role is responsible for driving the aggressive volume growth agenda in Rest of North market. Identifying current and future opportunities in the geography by actively working to improve Input KPI's, engaging Field Sales teams and ensuring the business objectives are met through focused efforts.
The role is based out of Lucknow and reports to RSM - North & East.
Roles and Responsibilities & Key Deliverables:

• Develop McCain business to achieve short and long-term objectives along with planning for TT channel, apart from leading new business opportunities. Responsible for making robust plans to drive sales volumes.
• Driving sales team efficiency through effective utilization of sales enablers like DMS/ SFA by the sales team/ channel partners. OJT with field sales to sharpen their Sales Pitch.
• Efficient distribution and sales management by being on top of business priorities. Them. Establish well-defined processes for Distributor/Sub DB appointment considering key parameters around distribution management like ROI, investment components, margins, scope of business growth, do lead process for aligning existing distributor partners with their monthly targets and ensuring adequate investments for reqd. infrastructure.
• Managing listing in local key accounts, running of monthly promotions in all accounts as per directions from Channel Team.
• Reconciliation of local sales promotions budgets/ Invoices with coordination from Accounts and Finance team.
• Handling Trade Activation for TT Accounts for Merchandising Activities like new launches, Visibility and Promotions conducted at the account level.
• Handling Third party team comprising of Promoters and supervisors at the outlet level for merchandising and off takes of products.
• Analysis and studying competitors on timely basis.
• Guiding the team (sales team/ channel partners) to develop high level of engagement and strong working relationships with trade partners to influence in-store fundamentals - Planogram, Assortment and Share of Shelf, in order to deliver targeted volumes and market share
• Tracking and reviewing the performance of third party payroll team members (TSI/Promoter), and giving performance feedback to relevant stakeholders.
• Build a winning culture ensuring high engagement and performance through a diverse team.

Knowledge/Experience

• 3-5 years of relevant experience in FMCG space
• Prior team handling experience

Professional/ Technical Competencies

• Strong technical and analytical skills with a keen eye for details
• Strong verbal/ written communication skills
• Strong organizational skills with an ability to build trust and sustainable interpersonal relationships with multiple internal/ external stakeholders
• Self-motivated, action oriented with an ability to work under pressure and drive assignments to completion within desired timelines while keeping the team morale high
• Multi-tasking and prioritization skills

Apply Now if you are looking to be part of a flourishing and energetic environment! Join a recognized brand known throughout households across the globe!
McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace. As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger.
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.
Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with the Global Employee Privacy Policy
Company: [[McCain Foods Pvt. Ltd.