Designs, develops, administers, and optimizes Adobe Campaign V8 marketing automation solutions. Responsibilities include migrating Adobe Campaign Standard, integrating Treasure Data CDP and enterprise platforms through APIs, building multi-channel email, SMS, and push campaigns, managing workflows and customer journeys, developing responsive HTML emails, monitoring campaign performance, troubleshooting delivery issues, and ensuring data quality, security, compliance, and governance.
Job description
Position: Adobe Campaign V8 Consultant
Experience: 3 to 10 Years
About the Role
We are looking for an experienced Adobe Campaign V8 Consultant to design, implement, and optimize enterprise marketing automation solutions. The ideal candidate should have strong expertise in Adobe Campaign V8 Entrprise version, customer data platform integrations, and multi-channel campaign execution. This role involves leading migration initiatives, integrating enterprise marketing ecosystems, and delivering high-performing customer engagement campaigns.
Key Responsibilities
- Lead the migration of Adobe Campaign Standard to Adobe Campaign V8 Enterprise.
- Design and architect end-to-end integrations between Adobe Campaign V8 and Treasure Data CDP.
- Develop, configure, and execute multi-channel marketing campaigns across Email, SMS, and Push Notifications.
- Design and manage complex campaign workflows, customer journeys, triggers, and automation processes.
- Integrate Adobe Campaign with enterprise applications and third-party platforms using APIs and CDP solutions.
- Create responsive email templates using HTML and ensure cross-platform compatibility.
- Monitor campaign performance, troubleshoot delivery issues, and optimize campaign effectiveness.
- Collaborate with business stakeholders, marketing teams, and technical teams to gather requirements and deliver scalable solutions.
- Ensure adherence to best practices for campaign governance, data quality, security, and compliance.
Required Skills
Product Expertise
- Adobe Campaign V8 (Enterprise)
Core Technical Skills
- Adobe Campaign V8 Development & Administration
- HTML for Email Development
- Customer Data Platform (CDP) Integration
- Treasure Data Integration
- API-based Integrations
- Workflow & Campaign Automation
Preferred Experience
- Hands-on experience in migrating from Adobe Campaign Standard to Adobe Campaign V8.
- Experience in architecting enterprise-scale marketing automation solutions.
- Strong understanding of customer segmentation, personalization, and campaign orchestration.
- Knowledge of campaign performance monitoring, reporting, and optimization.
- Experience working in Agile delivery environments.
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