Teams at dentsu

Lead quality assurance activities for data warehouse and database projects. Define testing scope, create test plans and SQL scripts, execute functional, regression, load, system, and UAT testing, and manage defect resolution. Investigate data quality issues, validate fixes, communicate test status to clients, establish QA best practices, and mentor a team of QA associates.

Leads end-to-end customer experience research and Voice of Customer programs using quantitative and qualitative methods. Designs NPS, CSAT, and CES measurement frameworks; conducts journey mapping, driver analysis, segmentation, root-cause analysis, and sentiment analysis. Integrates customer feedback with operational data to identify improvement opportunities, then presents prioritized recommendations to senior stakeholders. Manages multiple concurrent projects, budgets, timelines, vendors, and fieldwork partners across products and industries.

Lead Salesforce Marketing Cloud implementations, configure advanced web forms, automations, journeys, data integrations, and campaign processes. Consult with clients on requirements, best practices, adoption, and digital transformation. Build and test campaign solutions, review code, support production platforms, develop Data Cloud segments, and train campaign managers. Collaborate with internal teams to resolve requests and optimize end-to-end campaign delivery.