Zupee, a gaming and entertainment platform headquartered in New Delhi, is acquiring Sydney-based Nucanon, an AI company focused on interactive storytelling, according to reporting by Money Control. The Indian company will leverage Nucanon’s tech as the basis of a new vertical that helps creators build engaging narratives and worlds, driven by AI.
Nucanon’s tech platform enables users to create worlds, lore and complex stories for games and digital worlds with a collaborative workflow tool. It offers a drag-and-drop narrative building interface, leverages generative AI to let users create imagery to immerse audiences and offers a play mode experience to fuel further audience engagement.
Following the acquisition, Nucanon’s founding team will spearhead product innovation from Zupee’s headquarters in India. Its tech will serve as the foundation of Zupee’s new interactive storytelling vertical, combining its gaming and entertainment reach with AI and creative design capabilities.
