The SEO Growth Specialist will optimize content for search engines, analyze data, support CRO experiments, and collaborate with the growth team to enhance discoverability and visibility.
SafetyCulture is an Australian-based, international tech scale-up. We create SaaS solutions that empower front line workers to drive operational excellence and take ownership of their safety and wellbeing.
The SC app was launched in 2012 to solve a global problem. Reduce workplace injuries and help frontline workers get home safely to their families. Fast forward 7 years, and we have hundreds of thousands of workers in over 150 countries using our platform, conducting millions of inspections every month. We’re excited to have a largely untapped global market and ambitious goals to reach 100 million workers. We’re looking for talented and mission-driven people to drive that growth.
Role Summary:
The SEO Growth Specialist be working on initiatives to improve how our content performs across search engines, how it’s referenced by AI-powered search, and how it’s discovered on emerging platforms like ChatGPT and Perplexity. You’ll also contribute to the delivery of CRO experiments that will turn traffic into meaningful action. This is a great opportunity where search is changing fast and you’ll get to help shape where it goes.
Responsibilities
- Assist in optimizing content for search discoverability and AI model visibility
- Support SEO technical experiments and track performance metrics
- Conduct website health checks to identify any opportunities and issues
- Analyze data and report actionable insights to the team
- Coordinate with the wider Organic Growth team to implement wins and share learnings
- Stay up to date with changes in AI search behavior and SEO best practices
Qualifications:
- Excellent written and verbal communication skills in English
- 1+ year of experience in digital marketing
- Basic understanding of SEO fundamentals
- Awareness of how search engines and AI-powered platforms surface and reference content
- Comfortable interpreting data and using Analytic tools
- Some familiarity with A/B testing principles
- Strong attention to detail and a willingness to learn
- Ability to clearly summarise insights and share them with the team
- Experience with tools like Ahrefs, Screaming Frog, or knowledge in basic HTML is a bonus
Location
We are located on the 27th Floor SM Aura Office Tower, 26th Street corner McKinley Parkway, Bonifacio Global City, Taguig City. Situated in the heart of the premier business district of Manila, a variety of malls, restaurants, cafes, and fast food joints are easily accessible and within walking distance from our office.
Check out our Facebook and Instagram pages to get a glimpse of the SafetyCulture life!
The Company
SafetyCulture is a customer and product-driven company with an ambitious mission: empower front line workers to drive operational excellence and take ownership of their safety and wellbeing. The company started in Townsville, our HQ is in Sydney, and we have offices in Kansas City, Manchester, Amsterdam and Manila.
Our first product, the SC app, is a mobile platform that helps teams around the world carry out inspections and spot issues quickly and easily. The knock-on effects are huge: by surfacing exactly what matters, people in teams can act to improve their business, raising their game, again and again. From boutique hotels to space exploration companies, millions are discovering the positive impact this app can have on their teams and performance every day. Today there are more than 25,000 companies that pay for our products, carrying out millions of inspections per month.
This is an exciting time in SafetyCulture’s history. We now have roughly 400 mission-obsessed people driving outcomes for our customers. We have a strong senior leadership team with experience taking start-ups through the critical scale-up phase. We’ve raised more than $150 million in funding, which will be used to evolve the product into an alerts platform for distributed teams, and expansion into insurance, sensors and IoT, and telematics for fleets. The goal is to have 100 million people using our products every day.
At SafetyCulture, we respect and appreciate what makes each of our team members different in terms of gender, age, ethnicity, religion, disability or sexual orientation. We unite to support one another as allies and we take deliberate steps to ensure that our people feel like they belong and can thrive at work each day.
You can find out more about life at SafetyCulture via Youtube, Twitter, Instagram and LinkedIn.
Top Skills
A/B Testing
Ahrefs
Google Analytics
HTML
Screaming Frog
Seo
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