The Senior Media Planner is responsible for strategizing, executing, and optimizing ad campaigns across various platforms while mentoring team members and ensuring quality control.
Sociowash is an Integrated Advertising Agency with a mission to add value to the brands we work with. From the blueprint of digital strategy to pixel-perfect execution, we lay out every domino to help brands matter more. We fuse creativity, technology, and media to bring ideas to life, and tell unforgettable stories.
We are a wholesome melting pot of people hailing from different walks of life who believe in having fun at work and being good at drinking games.
We work in an uber-collaborative atmosphere, always on the go, creating kickass content for all our stakeholders.
Requirements
> We want a kickass, smart and quick-witted Media Planner with experience of 5+ years.
> Strong knowledge of the full ecosystem of Google ads, Meta ads, LinkedIn ads & media buying through publishers.
> Overseeing & setting up campaigns to end with high focus on quality control.
> Demonstrate a thorough understanding of business and strategic marketing.
> Strong strategic thinking, consulting skills and ability to keep client projects on plan and on budget.
> Can ace multitasking and is looking for an enriching and challenging role.
> Giving attention to detail and accuracy of work should be your thing.
> Should have an understanding of the latest trends and their role within a commercial environment.
> Professional approach to time, costs and deadlines.
> Capable of managing multiple clients at one time & also building a strong relationship with each.
> Strong knowledge of the full ecosystem of Google ads, Meta ads, LinkedIn ads & media buying through publishers.
> Overseeing & setting up campaigns to end with high focus on quality control.
> Demonstrate a thorough understanding of business and strategic marketing.
> Strong strategic thinking, consulting skills and ability to keep client projects on plan and on budget.
> Can ace multitasking and is looking for an enriching and challenging role.
> Giving attention to detail and accuracy of work should be your thing.
> Should have an understanding of the latest trends and their role within a commercial environment.
> Professional approach to time, costs and deadlines.
> Capable of managing multiple clients at one time & also building a strong relationship with each.
Benefits
> Generating valuable insights across all platforms/ media/ channels on the digital ecosystem.
> Understand the objective of the brand and accordingly strategize and ideate client campaigns through insights generated via research and analysis.
> Developing, mentoring and guiding the team members.
> Configuring and optimizing existing campaigns and new campaigns.
> KPI mapping for each media objective for all brands and achieving them on a week on week basis.
> Media reporting, tracking & planning.
> Handling a team of media resources and mentoring them to grow and learn.
> Up scaling the clients in regards to media spends.
> Driving innovation and new media initiatives across the digital ecosystem within the organisation.
> Data analysis, insights and research for all industries, in accordance to the brand/s, and accordingly mapping media opportunities.
> Creating Pitches to attract paid media marketing clients.
> May include other duties as assigned.
> Understand the objective of the brand and accordingly strategize and ideate client campaigns through insights generated via research and analysis.
> Developing, mentoring and guiding the team members.
> Configuring and optimizing existing campaigns and new campaigns.
> KPI mapping for each media objective for all brands and achieving them on a week on week basis.
> Media reporting, tracking & planning.
> Handling a team of media resources and mentoring them to grow and learn.
> Up scaling the clients in regards to media spends.
> Driving innovation and new media initiatives across the digital ecosystem within the organisation.
> Data analysis, insights and research for all industries, in accordance to the brand/s, and accordingly mapping media opportunities.
> Creating Pitches to attract paid media marketing clients.
> May include other duties as assigned.
Sociowash New Delhi, Delhi, IND Office
New Delhi, India
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