Lead, Product Marketing @ Hevo
About Hevo:
Hevo(www.hevodata.com) is a simple, intuitive, and powerful No-code Data Pipeline platform that enables companies to consolidate data from multiple software for faster analytics.
Hevo powers data analytics for 2000+ data-driven companies across multiple industry verticals, including Deliverr, Neo4J, Groww, Marqeta, and Betway. By automating complex data integration tasks, Hevo allows data teams to focus on deriving groundbreaking insights and driving their businesses forward.
Hevo’s mission is simple but bold: Build technology from India, for the world that is simple to adopt and easy to access so that everyone can unlock the potential of data.
Based in San Francisco and Bangalore, Hevo has seen exponential growth since its inception. The team has grown by 3X and the customer base has expanded by a staggering 20X in the last two years.
With total funding of $42 Mil from Sequoia India, Qualgro, and Chiratae Ventures, Hevo is now entering a new phase of hyper-growth.
Hevoites are a bunch of thoughtful, helpful problem solvers, who are obsessed with making a difference in the lives of their customers, colleagues and their own individual trajectory.
If you are someone who is passionate about redefining the future of technology, then Hevo is the place for you.
Key Responsibilities:
1. Drive research and intelligence to drive logo and revenue acquisition
A] Research and develop GTM packages for various use cases of the product by deeply understanding the market, product and JTBDs of the users/buyers
B] Craft compelling messaging and create internal documents to drive consistent messaging across the execution team
2. Play an active role in translating the research and messaging into market facing content and collateral
A] Actively contribute to content and campaign strategy by collaborating with content and demand teams
B] Collaborate with product and rest of marketing to craft compelling narratives to drive GTM efforts for acquiring and retaining customers
C] Enable sales teams to improve win rates and reduce sales cycles with relevant and timely content for various stages of the buying journey
3. Drive customer advocacy and expansion revenue by collaborating with success, product and sales teams
A] Identify and develop advocates in the customer base to fuel case studies, referrals, CAB recruits and evangelists
B]Work with Customer Success and product teams team to drive campaigns for usage, adoption and renewals
What you’ll bring to the table:
4-6 years of experience in product marketing, or consulting/pre-sales
Excellent communication skills, verbal and written
Excellent storytelling
Love for marketing can wax eloquent about their favorite marketing narratives
Ability to do deep research, assimilate and convey insights simply
Grit and curiosity to learn new topics in great depth
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