National Sales Manager - Repl. Sales, Farm PBU

As the National Sales Manager – Farm Replacement Sales at Goodyear India, you lead the strategic growth of the farm tire replacement business across the country. You drive rural market penetration, expand dealer networks, and deliver sustainable volume and margin growth in the agricultural tire segment. Your deep market knowledge, strong leadership, and passion for engaging with channel partners and rural customers make you a key force in shaping Goodyear’s success in India’s farm sector.

What You’ll Do

Strategic Sales & Business Development

• Define and implement national sales strategies to grow the farm replacement tire business across rural and semi-urban markets
• Monitor market dynamics, crop cycles, and government policies to identify new opportunities
• Collaborate with Marketing, Product, and Supply Chain teams to enhance Goodyear’s brand relevance in the farm segment

Channel & Rural Distribution Management

• Strengthen and expand the rural dealer network to ensure high availability and visibility of Goodyear farm tires
• Identify, appoint, and nurture high-potential channel partners in untapped territories
• Oversee dealer onboarding, training, pricing, credit management, and incentive programs

Team Leadership

• Lead a team of Regional Sales Managers, Territory Managers, and Field Executives focused on farm tire sales
• Foster a high-performance culture through goal setting, accountability, and talent development
• Conduct regular market visits, ride-alongs, and channel partner meets to stay close to field realities

P&L & Operational Management

• Own the P&L for the farm replacement business, driving profitability, revenue, and volume growth
• Manage sales forecasting, inventory planning, and logistics coordination with internal teams
• Ensure effective use of trade schemes, market development funds, and ROI-focused initiatives

Customer & Farmer Engagement

• Support farmer outreach through field demos, training, and agri-events
• Build long-term trust with end users by promoting Goodyear’s value proposition in farm productivity, tire life, and ROI
• Handle escalated customer issues and ensure resolution in coordination with customer service and technical teams

What You Bring

• 15+ years of experience, including 5+ years in a senior sales role in farm equipment, agri-inputs, FMCD, or rural automotive sales
• Strong knowledge of India’s agricultural landscape, rural channel dynamics, and crop-based seasonality
• Proven experience managing rural distributor/dealer networks
• Analytical and data-driven approach to problem-solving

Goodyear is one of the world's largest tire companies. It employs about 68,000 people and manufactures its products in 51 facilities in 19 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to Goodyear.com.
Goodyear is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to any characteristic protected by law.