This role involves defining marketing objectives, driving strategies, empowering teams, and managing marketing efforts across multiple platforms to achieve growth.
Responsibilities:
1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
Requirements:
1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
5. Strong project management capability and detail orientation
6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
Similar Jobs
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Own the New Brunswick territory through primarily in-person field sales. Generate pipeline via prospecting, community engagement, events, partnerships, and referrals; conduct demos, sell Square’s software and hardware ecosystem, close full-cycle deals, support onboarding, maintain Salesforce activity and forecasts, and consistently exceed quota.
Top Skills:
Salesforce
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Generates outbound leads among small and medium-sized businesses through cold calls, personalized email, and prospecting. Builds and maintains a high-volume sales pipeline, meets KPIs, engages prospective and existing accounts, conducts needs analysis, and records activity in Salesforce for handoff to Account Executives.
Top Skills:
Google SuiteSalesforceSalesloft
Cloud • Security • Software • Cybersecurity • Automation
Designs, operates, and improves production Kubernetes platforms across cloud environments. Manages ArgoCD GitOps workflows, Terraform infrastructure, CI/CD integrations, platform reliability, observability, security controls, and developer enablement. Collaborates with application teams to onboard services, create self-service tooling and documentation, respond to incidents, and improve platform availability and performance.
Top Skills:
ArgocdAWSAzureBashCiliumCrossplaneDnsExternal Secrets OperatorGCPGithub ActionsGitlab CiGitopsGoGrafanaHelmIngressIstioKubernetesKyvernoLinkerdLoad BalancingLokiOpa/GatekeeperOpentelemetryPrometheusPythonSealed SecretsService MeshTektonTerraformVault
What you need to know about the Delhi Tech Scene
Delhi, India's capital city, is a place where tradition and progress co-exist. While Old Delhi is known for its rich history and bustling markets, New Delhi is defined by its modern architecture. It's clear the region places a strong emphasis on preserving its cultural heritage while embracing technological advancements, particularly in artificial intelligence, which plays a central role in shaping the city's tech landscape, fueled by investments in research and development.
