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ZS

Decision Analytics Consultant - Market Mix Modelling

Reposted 7 Days Ago
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Hybrid
Gurugram, Haryana, IND
Senior level
Hybrid
Gurugram, Haryana, IND
Senior level
The role involves using quantitative skills to build Marketing Mix Models, analyze data, and communicate results to clients, focusing on actionable business insights.
The summary above was generated by AI
ZS is a place where passion changes lives. As a management consulting and technology firm focused on improving life and how we live it, we transform ideas into impact by bringing together data, science, technology and human ingenuity to deliver better outcomes for all. Here you'll work side-by-side with a powerful collective of thinkers and experts shaping life-changing solutions for patients, caregivers and consumers, worldwide. ZSers drive impact by bringing a client-first mentality to each and every engagement. We partner collaboratively with our clients to develop custom solutions and technology products that create value and deliver company results across critical areas of their business. Bring your curiosity for learning, bold ideas, courage and passion to drive life-changing impact to ZS.
Insights & Analytics
ZS's Insights & Analytics group partners with clients to design and deliver solutions to help them tackle a broad range of business challenges. Our teams work on multiple projects simultaneously, leveraging advanced data analytics and problem-solving techniques. Our recommendations and solutions are based on rigorous research and analysis underpinned by deep expertise and thought leadership.
What You'll Do
  • Leverage quantitative skills to derive answers to clients' ongoing business analytics and reporting questions.
  • Design, build, and maintain Marketing Mix Models (MMM) to quantify the impact of marketing channels (digital, offline, promotions, pricing, media) on business outcomes.
  • Work collaboratively with clients to ascertain the client's specific business information needs.
  • Execute a specific plan for analyzing the data necessary to secure solutions to clients' particular business information need(s ).
  • Discuss and determine with clients which specific data may be best utilized in order to perform the necessary analysis.
  • Evaluate, assess and analyze the data necessary to provide solutions to the client's particular business information needs.
  • Communicate the data results to the client, with an emphasis on answering the business question as opposed to the analytical and reporting processes used.
  • Gain immediate familiarity with client's internal processes.
  • Develop expertise within a client analytics area.
  • Be available for clients during regular working hours.

What You'll Bring
  • MBA with a bachelor's (and often graduate) degree in a quantitative, analytical discipline, such as Operations Research, Applied Mathematics, Management Science, Data Science, Statistics, Econometrics, or Engineering. Alternately, candidates may possess a PhD in marketing, economics, decision sciences or related field with a business application. In lieu of an MBA or PhD, 5-8 years of relevant work experience may substitute.
  • Up to 3 years of post-MBA relevant work experience, and 3-5 years of pre-MBA relevant work experience, with evidence of strong analytic work (including use of advanced modeling techniques and tools such as R, SAS, Tableau, or VBA
  • Hands-on experience in Marketing Mix Modeling, marketing analytics, or econometric modeling.
  • High motivation, good work ethic, maturity and personal initiative
  • Aptitude for, and enjoyment of, leading and managing teams.
  • Effective oral and written communication skills that enable personal impact with senior-level decision makers.
  • Strong attention to detail, with a quality-focused mindset
  • Analytic problem-solving skills, with a creative and innovative outlook
  • Client service orientation

How you'll grow:
  • Cross-functional skills development & custom learning pathways
  • Milestone training programs aligned to career progression opportunities
  • Internal mobility paths that empower growth via s-curves, individual contribution and role expansions

Hybrid working model:
ZS is committed to a Flexible and Connected way of working. ZSers are onsite at clients or ZS offices three days a week. Combined flexibility to work remotely two days a week is also available. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections.
How you'll grow:
  • Cross-functional skills development & custom learning pathways
  • Milestone training programs aligned to career progression opportunities
  • Internal mobility paths that empower growth via s-curves, individual contribution and role expansions

Perks & Benefits:
At ZS, your growth matters. We offer a comprehensive total rewards package that supports your health and well-being, financial future, time away, and professional development. With robust skills-building programs, multiple career progression paths, internal mobility, and a deeply collaborative culture, you'll have the opportunity to do meaningful work, expand your capabilities, and thrive as part of a global community. For details on total rewards in India , visit ZS India office locations | Where we work | ZS .
Hybrid working model:
We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections.
Travel:
Travel is a requirement at ZS for client facing ZSers; business needs of your project and client are the priority. While some projects may be local, all client-facing ZSers should be prepared to travel as needed. Travel provides opportunities to strengthen client relationships, gain diverse experiences, and enhance professional growth by working in different environments and cultures.
Considering applying?
At ZS, we honor the visible and invisible elements of our identities, personal experiences, and belief systems-the ones that comprise us as individuals, shape who we are, and make us unique. We believe your personal interests, identities, and desire to learn are integral to your success here. We are committed to building a team that reflects a broad variety of backgrounds, perspectives, and experiences. Learn more about our inclusion and belonging efforts and the networks ZS supports to assist our ZSers in cultivating community spaces and obtaining the resources they need to thrive.
If you're eager to grow, contribute, and bring your unique self to our work, we encourage you to apply.
ZS is an equal opportunity employer and is committed to providing equal employment and advancement opportunities without regard to any class protected by applicable law.
To complete your application:
Candidates must possess or be able to obtain work authorization for their intended country of employment. An on-line application, including a full set of transcripts (official or unofficial), is required to be considered.
NO AGENCY CALLS, PLEASE.
Find Out More At:
www.zs.com

Top Skills

R
SAS
Tableau
VBA

ZS Gurugram, Haryana, IND Office

ZS Gurugram Office

ZS launched its Gurugram office in 2014 with a focus on fostering collaboration, augmenting knowledge and serving their clients in the pharma domain. Since then, ZS has expanded floors in our Gurugram office and opened a second location in Noida.

ZS Noida, Uttar Pradesh, IND Office

ZS Noida Office

14th Floor, BPTP Capital City, Sector 94, Noida, Uttar Pradesh, India, 201301

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