Associate Product Manager (CFM)

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.

Learn more about our culture and how we make our employees happier through The Sprinklr Way.

• 
  You will own the expansion of out-of-the-box (OOTB) integrations—this will be a core KPI for your role. These integrations will include (but are not limited to) POS systems, e-commerce platforms, mobile applications, websites, CRMs, OMSs, and ticketing tools. You will work closely with engineering and platform teams to identify scalable patterns, define reusable frameworks, and drive the development of robust APIs and connectors that streamline onboarding for new clients and reduce implementation friction.
• Job Description

  • Define the Integrations Roadmap 

  • Build and own the integrations roadmap for the CFM product, aligned with customer needs, technical scalability, and business priorities. 

  • Develop a prioritization framework to evaluate new integration opportunities based on demand, strategic value, and implementation effort. 

  • Collaborate with cross-functional stakeholders to ensure the roadmap supports go-to-market readiness and long-term product growth. 

  • Lead Technical Collaboration 

  • Partner with engineering teams to design and deliver robust, reusable APIs, webhooks, SDKs, and connectors that power seamless feedback flows across platforms. 

  • Identify and promote integration patterns and architectural best practices that enable rapid delivery and maintainability. 

  • Explore and evaluate middleware/iPaaS solutions (e.g., Mulesoft, Segment, Workato) to accelerate integration development where applicable. 

  • Deliver Customer-Centric Integration Experiences 

  • Collaborate with implementation and customer success teams to simplify integration onboarding and reduce time-to-value for customers. 

  • Work with external partners and enterprise clients to co-develop or support custom integration use cases. 

  • Ensure integrations are reliable, scalable, and support real-time, contextual feedback collection. 

  • Monitor, Iterate, and Scale 

  • Define and track success metrics for integrations: adoption, performance, reliability, and customer satisfaction. 

  • Conduct post-launch reviews to assess impact, gather feedback, and drive continuous improvement. 

  • Build feedback loops between customers, internal stakeholders, and engineering to continuously evolve integration capabilities.

  What Makes You Qualified 

  • Education and Experience: 

  • Bachelor’s degree in Business, Marketing, Computer Science, or a related field (MBA preferred). 

  • 2–4 years of product management experience, with at least 1+ years focused on platform/integrations, APIs, or developer tools. 

  • Prior experience in Customer Feedback Management, Customer Experience (CX), or adjacent areas (e.g., CRM, customer service platforms) is a strong plus.  

  • Experience working on or closely with B2B SaaS and enterprise-grade platforms is preferred. 

  • Skills and Competencies: 

  • Deep understanding of system integrations, APIs (RESTful), webhooks, and common integration use cases across CRMs, POS, web, and mobile platforms.  

  • Familiarity with iPaaS platforms (e.g., Mulesoft, Workato, Segment) and common data flow patterns in enterprise architectures.  

  • Experience working with technical documentation, developer onboarding flows, and integration SDKs. 

  • Proven ability to define and drive product strategy for complex integration ecosystems. 

  • Comfortable working with engineering to define scalable and reusable integration frameworks.  

  • Working knowledge of agile product development processes and tools (e.g., Jira, Confluence, etc.).  

  • Excellent written and verbal communication skills, especially when bridging business and technical audiences. 

   

Why You'll Love Sprinklr:
We're committed to creating a culture where you feel like you belong, are happier today than you were yesterday, and your contributions matter. At Sprinklr, we passionately, genuinely care. For full-time employees, we provide a range of comprehensive health plans, leading well-being programs, and financial protection for you and your family through a range of global and localized plans throughout the world.
For more information on Sprinklr Benefits around the world, head to https://sprinklrbenefits.com/ to browse our country-specific benefits guides.
We focus on our mission: We founded Sprinklr with one mission: to enable every organization on the planet to make their customers happier. Our vision is to be the world’s most loved enterprise software company, ever.
 

We believe in our product: Sprinklr was built from the ground up to enable a brand’s digital transformation. Its platform provides every customer-facing team with the ability to reach, engage, and listen to customers around the world. At Sprinklr, we have many of the world's largest brands as our clients, and our employees have the opportunity to work closely alongside them.
 

We invest in our people: At Sprinklr, we believe every human has the potential to be amazing. We empower each Sprinklrite in the journey toward achieving their personal and professional best. For wellbeing, this includes daily meditation breaks, virtual fitness, and access to Headspace. We have continuous learning opportunities available with LinkedIn Learning and more.
 

EEO - Our philosophy: Our goal is to ensure every employee feels like they belong and are operating in a judgment-free zone regardless of gender, race, ethnicity, age, and lifestyle preference, among others. We value and celebrate diversity and fervently believe every employee matters and should be respected and heard. We believe we are stronger when we belong because collectively, we’re more innovative, creative, and successful.
 

Sprinklr is proud to be an equal-opportunity workplace and is an affirmative-action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. See also Sprinklr’s EEO Policy and EEO is the Law.